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Tag Archives: WeChat Public Account

Approaches to Deal with a Malicious Trademark Complaint against a WeChat Public Account

Posted on November 27, 2017 by yytbest

According to a recent media report, someone made a malicious complaint against Wechat public accounts, resulting in a large number of public accounts containing the word “beauty” closed by Tencent, perhaps because the word “beauty” has been registered as a trademark and such an owner filed a complaint on this matter. Afterwards L’Oreal appealed for recovering its public account of “YSL Saint Laurent Beauty”. As such an incident has been heated up via the Internet, Tencent recovered all the public accounts it previously closed. Now let me introduce you approaches to deal with a malicious complaint against a public account.

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Posted in Litigation, Non-litigation, Protection, Trademark | Tagged Malicious Trademark Complaint, non-infringement, Prior Use and Influence, reasonable use, WeChat Public Account
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