AI Face-Swapping Infringement: How to Defend Your Rights in China?

(By You Yunting) Recently, an AI face-swapping scandal on the Hongguo short-drama platform has attracted widespread public attention. The likenesses of multiple ordinary individuals have been AI-generated and used in short dramas on the platform without authorization: some were edited into lewd and greedy villains roles in the drama Taohuazan (English translation: Peach Blossom Hairpin) , while others were directly made the leading actress. While celebrities make headlines when their faces are misused, ordinary people often don’t even know they’ve been cast. Infringers count on you not discovering the infringement, or being too reluctant to sue even if you find out, or that the compensation awarded will be negligible. Today, we will explain how to enforce your rights on your own, with three core steps: evidence collection, complaint, and litigation.

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Could Yang Jiang Prevents the Auction Off of Qian Zhongshu’s Letters with Friends?

(By You Yunting)At first, the author would like to make a digression statement: in the article “Would Tencent Take the Copyright of Contents Published by Users on WeChat?”, the author analyzed the misunderstanding arisen by the Tencent User Agreement, and after its publication, Tencent modified its agreement, by which the original article has been amended into “For the contents created by the user when using the service herein provided, its IPR shall be the property of the user or the related right holder.” The author deeply appreciates their quick acceptation of the advice.

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